The Pink Wave: Kakampinks in the Philippines' May 2025 Midterm Elections



The vibrant pink associated with the "Kakampink" movement, born from the fervent support for Leni Robredo's presidential bid in 2022, was a significant force in the Philippine political landscape.2 While the presidential outcome didn't favor them, the question since has always been: would this passionate grassroots energy translate into sustained influence in subsequent elections? The May 2025 midterm elections offered a crucial test.

Unlike the high-stakes presidential race, midterm elections often see a more fragmented political discourse, focusing on local issues and regional loyalties. Yet, the Kakampinks, as a collective of engaged citizens, demonstrated a remarkable resilience and adaptability, proving that their spirit was far from a one-off phenomenon.

A Refocused Energy: From National to Local

In the lead-up to May 2025, many "Kakampinks" channeled their efforts into supporting candidates who aligned with their principles of good governance, transparency, and public service, irrespective of strict party lines. This wasn't just about the Liberal Party; it was about the broader progressive and reform-oriented bloc.

Across the country, we saw:

  • Volunteer-driven campaigns: Echoing the "people's campaign" of 2022, volunteers actively campaigned for senatorial candidates, congressional hopefuls, and local officials who embodied the "Gobyernong Tapat, Angat Buhay Lahat" (Honest Government, A Better Life for All) ethos.
  • Strategic endorsements: While there wasn't a singular "pink slate" for all positions, various Kakampink-aligned groups and personalities strategically endorsed candidates they believed would champion their advocacies in the legislative and local spheres. This included re-electionist senators who had shown independence and new faces promising genuine change.
  • Information dissemination: The digital prowess of the Kakampink movement remained strong, actively combating misinformation and promoting factual discourse about candidates and their platforms. Online spaces continued to be hubs for discussion and mobilization.
  • Former VP Leni Robredo's local run: A significant narrative in these midterms was the successful mayoral bid of former Vice President Leni Robredo in Naga City.3 Her landslide victory, returning to her roots in local governance, sent a powerful message to her supporters and critics alike – that the commitment to public service remains strong, and that local victories are just as vital. Her return to local governance is seen by many as a strategic move to build a stronger foundation from the ground up.

Key Victories and Lingering Challenges:

Early results from the May 2025 elections indicate a nuanced picture for the Kakampinks.

  • Notable Senate Gains: Some candidates identified with or openly supported by the Kakampink movement, including former senators who had previously served, made strong showings in the senatorial race. This suggests a continued appetite for independent voices and those critical of the current administration.
  • Local Surprises: In several cities and provinces, reform-minded candidates, often backed by grassroots "pink" networks, managed to unseat entrenched political dynasties, signaling a slow but steady shift in voter consciousness at the local level. These local victories, while not always making national headlines, are crucial for long-term political reform.
  • The Power of Incumbency and Machinery: Despite these gains, the overwhelming power of political machinery and the continued influence of established dynasties and alliances remain significant hurdles. Many races, particularly at the provincial and congressional levels, still largely favored candidates with robust resources and entrenched networks.

What Does This Mean for the Future?

The May 2025 midterm elections have demonstrated that the Kakampink movement is not just a fleeting campaign phenomenon but an evolving force in Philippine politics. It has solidified its role as a significant bloc advocating for good governance and accountability.

While a presidential victory in 2022 proved elusive, the midterm results show a movement that has matured, focusing its energy on winnable battles and laying the groundwork for future political engagements. The ability to rally support for aligned candidates, even without a direct figurehead leading a national slate, points to a deeper, values-driven commitment.

The road to 2028 and beyond will undoubtedly be complex. However, the performance of the Kakampinks in the May 2025 midterms underscores a persistent hope for genuine change and a collective willingness to engage in the democratic process, one senatorial seat, one congressional district, and one local government unit at a time. The pink wave may have shifted its form, but its underlying current of idealism and public service continues to flow.

What were your observations on the influence of the "Kakampinks" in the recent May 2025 midterm elections? Share your thoughts below!

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